Adekunle Gold – Gumball 3000

Recap Edit By Cencere Baker

I shot a fast-paced visual recap of the Gumball 3000 Europe rally, traveling across Istanbul, Bucharest, Belgrade, Florence, Nice, Valencia, and Ibiza over the course of a single week. Embedded with Adekunle Gold and the Gumball team, I captured live performances for crowds of tens of thousands, behind-the-scenes moments, and the constant motion of life on the road. Working under extreme time constraints, I handled on-site camera operations and rapid-turnaround edits, often delivering photos five minutes after they were taken from the field using mobile workflows. The project blended concert footage, travel documentary, and candid tour moments into a cohesive visual language that reflected the chaos, scale, and exhilaration of moving across countries in real time. This work was part of a larger creative collaboration supporting Adekunle Gold’s global presence and ongoing album rollout, documenting not just the spectacle, but the human experience inside it.